So, we have all heard the phrases “Look the Part” or “Dress for Success”. They get tossed around so much that we do not really analyze what that means on an individual level. This is
Personal Branding
If you are reading this article, then odds are you are really good at what you do. People who are really good at what they do seek out ways to improve. They want to always
Much like there are music and movie genres, there are fashion genres. Knowing and understanding your genre can be a valuable tool in cultivating your personal brand. There is a slight debate over how many
Ah summer. It brings so many delightful things: time outdoors, longer days, and fun in the water. However, it can be a nightmare when it is time to dress for your job. Unfortunately, many professional
Because it is not like looking good in person. If you are in the professional world then you have been drilled on the importance of “looking professional, “dressing the part”, and “dressing for success”. You
How can your image be your billboard? What does that mean? Billboards send us messages. They let us know what a business is about. How they can help us and why we should pay attention
Dress code. It is a dirty phrase to some people. To others it is a neat system of uniformity and consistency. It is the definition of professionalism. But what if your job or industry does
We start forming opinions about people within seven seconds of seeing them. Trustworthiness, professionalism, even your work ethic can all be communicated with your image. In a highly competitive climate garnering trust is imperative to
One of my favorite business quotes is “Do not attract their clients, attract YOUR clients”. I put “your” in all caps because that is the powerful part of the statement. So many business owners get
We are in a new frontier of business development. It requires a new skill set: well-cultivated personal branding. Coaching, personal services, manufacturing, retail, and sales are becoming more and more about personal relationships and marketing